Trying to get your responsive email template underway isn't always an easy task. There are several things to consider. The way you markup your template, and the CSS properties used, can significantly alter your email display across multiple clients. I've been building responsive websites for years but recently started exploring... read more →
Jan
26
Jan
26
Have you ever received an email that frustrated you? You probably remember that bad experience and exactly who it was with. Onboarding new and potential customers with email is not as easy as you think. For eTailers struggling with customer acquisition a solid email strategy is key to retaining your current customers. Stop... read more →
Jan
26
You have a great product; your price is competitive, customer service second to none. Yet you are wondering why your eCommerce store is converting only 1.2% of customers into buyers. You configured funnel visualization in your analytics and determined the most pressing problem. It’s your product page. 85% of your... read more →
Jan
26
Let's face it, if you are like any other commercial company, during the holiday season, you are going to double or even triple the amount of emails you usually send to your list members. Each year, as statistics show, your competitors and all other companies will do the same. This... read more →
Jan
25
By Using an eCommerce Content Calendar you can develop a weekly posting cadence, attracting thousands of potential customers to your site without having to pay for advertising. In this video you'll learn how to take a 400 word blog post and turn it into an EPIC shareable piece of... read more →
Sep
30
I bet you didn't start your eCommerce store so you could collect sales tax for government agencies. Sure you're a good samaritan, you enjoy helping the government collect funds for schools, roads, and all the wonderful things states invest in. Most of our sales tax dollars go to good causes. Education +... read more →
Sep
30
53 percent of respondents said they'd be more likely to purchase from a brand that uses VR than from one that doesn't. I personally got addicted to virtual reality when my friend Chris Stegner took me into his office at Mad Dev and introduced the HTC Vive Virtual Reality System to me. Though I... read more →
Jul
12
Working with clients in a broad spectrum of industries and demographics I've had the opportunity to utilize many social media networks to drive traffic to websites. The main rule is to spend time on the social networks that your audience is spending time on. Many clients want to increase their... read more →
Jul
12
Recently I've had a handful of friends and colleagues asking me how I run Instagram accounts. To give some background a few are working on their personal brand and others have started their own business and want to dive into Instagram marketing themselves. Most of the information out there does not go into... read more →
Jul
12
I love eCommerce, I hate paying for tools. I've tested a half ton tools. (~1,000 tools). Though I love trying new software I rarely make the monthly investment after the 30 day free trial. Thanks to Andy Dunn we all know eCommerce is a bear and every quarter I'll analyze what SaaS tools... read more →